This study published in The Drum found that online sales were highest on Thursdays, narrowly beating Monday. The thinking goes that people are grumpier and more sleep-deprived at the beginning of the week, so Tuesdays, Wednesdays, and Thursdays tend to be the best days for SMS and email campaigns. The Best Day to Send Marketing Text Messages Schedule every text at the best time with SimpleTexting.Why you should A/B test when you send texts.A framework for deciding the best time to send bulk SMS.
That doesn’t mean we can’t tackle the question at a high level and, more importantly, provide you with a framework to optimize your own send times. There is no denying who you are and who you’re sending to impacts the best time for your marketing text messages. If you’ve ever looked for the answer to the best time to send SMS marketing campaigns, you’ve likely come across a whole lot of “it depends.” So, the timing of your text messages definitely matters. īut you want someone to do more than just glance at your text. Yes, the average person checks their mobile phone 150 times a day. The fact that text messages have a 98% open rate means it’s tempting to overlook the importance of when you schedule a campaign.